Printing and fulfillment
We design it, print it and ship it to your office. The same print partner that produces Empire Medical Training's materials prints yours.
In plain words
Printing and fulfillment means the paper side of your practice, such as brochures, cards, posters and mailers, is designed, printed and delivered to your office by one team. Print still does work a screen cannot: a brochure goes home with the patient, and a referral card travels to a friend. Because the same people handle your design and your printing, the colors and logos on paper match your website.
What you get ℞
Print-ready designs
Layouts for each piece, built with your logo, colors and wording, and sized correctly so they print cleanly the first time.
Proof for your approval
A preview of every piece that you check for wording, phone numbers and colors, and nothing goes to press until you sign off.
Patient handouts
Practice and procedure brochures, before and after care sheets, and menus of services or price lists that patients can take home and read.
Cards and office stationery
Business cards, appointment cards, referral cards, rack cards, gift and loyalty cards, plus letterhead, envelopes and folders that all share one look.
Posters, banners and displays
Exam room posters, window graphics, banners and event displays that introduce your services to people in your office or at community events.
Delivery or direct mail
Finished pieces are shipped to your office, or postcards are printed, addressed and mailed to the neighborhoods around your practice.
This is a good fit if
- You are opening a new location or adding a service and need printed materials ready for patients
- Your brochures, cards and signs were made at different times by different vendors and no longer look alike
- You want to reach households near your practice by mail without managing a printer and a mailing service yourself
How it works
From the first conversation to ongoing results.
Choose the pieces
We talk through what you need, how many, and where each piece will be used. You tell us the services to feature and send any existing logo files, photos or wording.
Design and writing
We lay out each piece and prepare the text, with AI assisting on drafts and our team reviewing everything, including physician review of medical content. You confirm that details such as hours, addresses and provider names are correct.
Proof and print
We send a proof for you to review and mark up. Once you approve it, the files go to the same print partner that produces Empire Medical Training's materials.
Ship and reorder
The finished pieces arrive at your door, or go out in the mail if it is a direct mail campaign. We keep your files on hand, so when supplies run low you ask for a reorder or an update instead of starting over.
The tools involved, explained
What each one is, and how we use it for your practice.
Graphic design software
The professional programs used to arrange text, photos and logos on a page at exact print sizes. We use them to build each piece so it matches the look of your website.
AI language models
Software that can draft and tighten text quickly. We use it to prepare first drafts of brochure and care sheet wording, and then our writers and a physician review and correct every piece before you see it.
Commercial printing presses
The industrial equipment at our print partner that produces everything from small batches of cards to large banners. The press type and paper are matched to each job, so you do not have to choose them yourself.
Direct mail and mailing lists
Postcards or letters sent through the postal service to chosen addresses or whole neighborhoods. We print, address and mail them for you, and if a mailing would use your own patient list, we set that up with HIPAA requirements in mind and with your practice's compliance contact.
The details
Print still works in a medical office. A brochure goes home with the patient, a poster in the exam room starts a conversation and a referral card travels to a friend.
You approve a proof, and the finished pieces arrive at your door. One team handles the design and the printing, so colors and logos match your website.
What we print
- Practice and procedure brochures
- Business cards and appointment cards
- Referral cards and rack cards
- Postcards and direct mail
- Posters and window graphics
- Banners and event displays
- Letterhead, envelopes and folders
- Before and after care sheets
- Gift cards and loyalty cards
- Menus of services and price lists
Need direct mail? We can print, address and mail a campaign to the neighborhoods around your practice.
Words you will hear
- Proof
- A final preview of a printed piece, sent to you to check and approve before the full quantity is printed.
- Rack card
- A tall, narrow card printed on sturdy paper, made to sit in a display stand at a front desk or waiting room.
- Card stock
- Thick, stiff paper used for business cards, postcards and appointment cards so they hold up to handling.
Questions we hear
How does the process work from design to delivery?
We design the piece, send you a proof to review, and print only after you approve it. The finished materials ship directly to your office, so you do not have to coordinate with a separate printer.
What do we need to provide to get started?
It helps to have your logo, brand colors, and the text or details you want included, such as services, contact information and office hours. If we already manage your website, we work from the same colors and logos so your printed pieces match what patients see online.
How much does it cost and how long does it take?
Both depend on what you order, including the type of piece, the quantity, and whether design work or mailing is involved. After a free analysis of what your practice needs, we provide a quote and a plan so you know what to expect before anything goes to print.
Can you handle a direct mail campaign, or do we have to mail the pieces ourselves?
We can print, address and mail a campaign to the neighborhoods around your practice. If you prefer to hand out postcards in the office or mail them yourself, we can ship the printed pieces to you instead.
Ready to get started?
Tell us about your practice. We reply within 24 business hours with packages and pricing.