Landing pages and patient funnels
One page, one treatment, one action. Landing pages built for a single campaign convert far better than sending ad traffic to your home page.
In plain words
A landing page is a single web page built around one treatment, promotion or event, with one clear next step such as requesting a consultation. A patient funnel is the full path around that page: the ad that brings the patient in, the form they fill out and the follow-up messages that help them book. Practices need this because a patient who clicks an ad for one treatment and arrives on a general home page has to hunt for the answer, and many leave before they find it.
What you get
The concrete pieces we deliver, in plain language.
Campaign landing pages
A dedicated page for each treatment, promotion or event, written to answer the patient's question and point to one action.
Offers and booking forms
A clear offer and a short form that asks only for what your front desk needs to schedule a consultation.
Trust-building content
Before-and-after galleries, frequently asked questions and physician credentials, arranged so patients can judge your practice before they contact you.
Instant text and email follow-up
Automatic messages that confirm a patient's request right away and tell them what happens next, so inquiries do not go cold.
A/B test results
Side-by-side trials of headlines, offers and layouts, with a plain summary of which version brought in more consultation requests.
Click-to-consultation tracking
A report that follows each inquiry from the ad click to the booked consultation, showing which campaigns fill your schedule.
How it works
From the first conversation to ongoing results.
Campaign brief
We talk through the treatment, the kind of patient you want to reach and the single action the page should ask for. You provide the offer details, your credentials and any patient photos you have written consent to use.
Draft and review
AI tools help us draft the page and several variations, then our writers edit them and our physician advisors review the medical claims. You read the page and approve it before anything is published.
Connect and launch
We link the form to the follow-up messages and to the way your office handles new inquiries, set up with HIPAA requirements in mind and with your practice's compliance contact. You tell us who receives the inquiries and when they can respond.
Test and refine
Once the page is live, we run tests, read the results and adjust the page on a regular schedule. You let us know which inquiries turned into consultations so we improve the page based on real patients, not just form submissions.
The tools involved, explained
What each one is, and how we use it for your practice.
Landing page builder
Software for creating standalone web pages that sit alongside your main website without rebuilding it. We use it to publish each campaign page and to change it quickly when a test shows a better version.
AI language models
Software that can draft text from instructions. We use it to produce first drafts and alternate headlines faster, and every page is edited by our team and reviewed by a physician advisor before it goes live.
Text and email automation
A system that sends pre-written messages the moment a form is submitted. We use it for confirmations and scheduling reminders only, and these messages never give medical advice.
Analytics and conversion tracking
Measurement tools that record how visitors arrive on a page and what they do there. We set them up so you can see which ad led to which inquiry, without relying on guesswork.
The details
When a patient clicks an ad for a specific treatment, they should land on a page about that treatment, with the answer to their question and an easy way to book. That is a landing page.
What we build
- A page for each treatment, promotion or event
- Offers and forms designed around one clear action
- Before-and-after galleries, FAQs and physician credentials
- Instant follow-up by text and email when a patient submits
- A/B tests of headlines, offers and layouts
- Tracking from the first click to the booked consultation
AI tools let us produce and test variations quickly. Our physician advisors review the medical claims on every page.
Words you will hear
- Conversion
- The moment a visitor takes the action the page asks for, such as submitting a consultation request.
- Call to action
- The button or line of text that tells the patient what to do next, for example "Request a consultation".
- Lead
- A person who has shared their contact details and shown interest but has not yet booked an appointment.
This is a good fit if
- You already pay for ads and the clicks currently go to your home page
- You are promoting a specific treatment, seasonal offer or event and want it to have its own page
- Your web inquiries often sit unanswered until someone at the front desk has a free moment
Questions we hear
Why do we need a separate landing page if we already have a website?
Your home page has to serve every visitor and every service, so someone who clicked an ad for one treatment has to hunt for the information they wanted. A landing page covers that one treatment, answers the patient's question and gives them one clear way to book. Campaign traffic generally converts better when the page matches the ad that brought the patient there.
What do you need from our practice to build a page?
We need the details of the treatment, promotion or event you want to promote, along with the offer you are comfortable making. Before-and-after photos you have permission to use, physician credentials and the questions patients ask most often help us build the gallery, FAQ and credentials sections. We also need to know how your team handles consultation requests so the form and the text and email follow-up fit your booking process.
How long does it take and what does it cost?
Both depend on your practice, including how many treatments, promotions or events need their own page and how much content you already have. We start with a free analysis and then give you a quote and a plan. AI tools let us produce and test variations quickly, but every page still goes through a review of its medical claims by our physician advisors before it goes live.
What happens after a patient fills out the form, and how will we know the page is working?
The patient gets an instant follow-up by text and email, so the inquiry is acknowledged while they are still interested. We track each lead from the first click to the booked consultation, which shows you which ads and pages bring in consultations and not just form submissions. We also run A/B tests of headlines, offers and layouts and keep the versions that perform better.
Ready to get started?
Tell us about your practice. We reply within 24 business hours with packages and pricing.