A good design is of the utmost importance in any digital or traditional media. You will often notice that the adverts that stick in your mind are the ones with the most thought process put into developing them, the same is true in digital media. The World Wide Web is full of medical websites but only the most interesting medical website design will grab the user’s attention.
An effective Medical Website Design is about user experience and navigability. How easy is it to find information on your Medical Website? The user shouldn’t have to experience a scavenger hunt to find the most important information on your site, and that is, “how does one get in touch with you?”.
Aspects that are essential to a Medical Website:
- Easy to read contact information.
- Staff resume and short bio.
- Comprehensive content, with not too much usage of medical jargon.
- Appointment form.
- Testimonials area.
Sometimes a client has an idea of how his website’s design should look like, and that is excellent, but you should be open to listen to what your Web Designer has to say, and understand that they have the knowledge to help your website be effectively a revenue generating avenue for your practice.