Unless you have been living under a rock, chances are you know that social media marketing is the newest, hottest trend in medical practice marketing right now. The unserious, fun way of communication that once was a simple website you should probably become a part of to monitor your children’s online persona, is now a
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With the time and cost of traditional Medical Marketing, you might think you are set. You have your email lists, brochures, newsletters and website readily available to your patients. That’s all you need, right? Wrong. If your marketing approach only grazes the Internet world by featuring a website, and maybe a few blog posts, you
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Often time’s business owners don’t see the value of a website for many reasons, “I have a small business… I don’t need a website.” “I am not selling anything… I don’t need a website.” “My business runs of referrals… I don’t need a website.” And the list goes on and on. For many it’s hard
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In Part I of this list we covered content and patient reviews, now lets take a look at the top 3 online marketing mistakes that physicians make: 3) Not Building a Quality Email List Plain old email is actually one of the most powerful tools available to online marketers today and here at RX we are often
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The Stunning Power of an E-mail List E-mail marketing is peculiar in that while most businesses will make some efforts in this area and admit to its importance, very few will ever realize its true potential. Underestimating the power of list building and e-mail marketing is so common largely because it seems like such a
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Your relationship with your clients and patients is very important because it is that trust and quality partnership that will ensure the ongoing success of your company. Doctors are constantly dealing with a large influx of patients, most of whom, if they feel like the doctor actually cares for them and what they have to
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