Blog

Using YouTube to help you

YouTube is a video-sharing website that allows the user to upload, view and share videos.  The videos can be about anything that you have the need to film and share.  From a comedic video about a dog deciding to chase his tale around for hours or to a video about a medical procedure you perform at your offices, you can put almost anything that you want on YouTube. YouTube was designed and then released in 2005 by three previous employees of the PayPal online payment service. After the first launch of YouTube, the public heard of the great site and started to join. If you have a medical office or medical business, YouTube is a great tool to promote and advertise your practices with absolutely no cost. It is also a great way to run ongoing information about new products or services to the same people and new people.

YouTube can also be used to show your expertise in your medical field and your leadership as well.  One way you can do this is by uploading recordings of any presentations you’ve given. It will demonstrate your authority and how well you do with public speaking.  After that you can also share some slides from the presentation that weren’t recorded, so your patients get more information or see how you recorded your presentation.  A great strategy to use YouTube for your benefit is to engage with the YouTube community. A great way to do this is by leaving comments and uploading video responses to videos on topics related to your business or industry.

Another great thing that YouTube can be used for is to market your medical practice. Now they say a picture is worth a thousand words, imagine how many a video is worth. Showing off how effective your practice is to weight loss, dentistry, or any other type of medical field first hand is a much more effective tool then just saying it. You can demonstrate using before and after pictures and videotaping the processes in-between to show your patients how effective, safe, fast and beneficial your product or procedure is. At Rx Medical Web we provide YouTube management services, along with a variety of other social media services.